Website Styles

 
 
 

Traditional

 
website style example
 
 
This model focuses on a clean, neat layout that promotes both your product and your store.
 

Target Audience

 
Looking to target a broader audience in your market.
 

Style Characteristics

 
  • Font choices are based on the dealer's logo for a consistent look & feel

  • Imagery focuses heavily around the dealer's showroom and their work

  • Even balance of product and lifestyle images

  • Generate leads by prominently using "Request an estimate" or "Get Directions" to the store's physical location
 
 
 
 

Boutique

 
website style example
 
 
This model includes stunning detail and focuses on the uniqueness of your showroom as well as your luxury product selection.
 

Target Audience

 
Targeting clients that are shopping for higher-end products.
 

Style Characteristics

 
  • Font choices are usually light-weight fonts that give the site a more sleek/modern feel

  • Features more white space and minimal content relying heavily on imagery

  • Imagery focuses heavily around lifestyle and room scenes over products

  • Generate leads by prominently using "Request a design consultation" or "Get Directions" to the store's physical location
 
 
 
 

warehouse

 
website style example
 
 
This is a no-nonsense model that lets your business’ reputation and vast selection of flooring options do the talking.
 

Target Audience

 
Targeting customers who are searching for the best deals and in-stock inventory. "Bargain Shoppers"
 

Style Characteristics

 
  • Font choices are usually bold-weight fonts that give the site a more impactful and prominent look

  • Features more bold color choices and fonts

  • Imagery focuses heavily on products over lifestyle or room scenes

  • Geared towards promoting the products and providing the best pricing

  • Generate leads by prominently using "Get directions" to the store's physical location